Are Your Small Business Goals Too Small?

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Have you ever wonder why you have a good product, but you are not making any big money? This happens when you conceived of your small business, your goals may have been nothing more than an image of yourself standing behind a market stall chatting to customers; or getting a story in the local newspaper.

Like it or not you will need to have a firm goal, and the bigger the goals are, the more you going to push your business to achieve that. Here are some tips to help you break out into new markets and make your business a vital entity.

Strategize your goal to achieve them in business

Always is not enough to only set a goal for your business. It is all about achieving and you have to outline the steps and be ready to commit. Let’s say you’ve decided you want to make $70,000 profit in the next financial year and you by advertising can lead you to that. However, the costly advertising fee is what you need to work out with. There’s no point dropping a mass of information on a Facebook site or a blog and leaving it. This is what we call a social media strategy plan. Social media is all about constant interactions with your followers, and about your presence being felt on a regular basis.

So, in order to reach the goal that you set, you need to commit hours on social media platform, maximizing the outcome and monitoring your advertising cost. Researching on photos and stories or anecdotes to tell about how good your products are is time costing. Gradually you build up a number of daily routines that all contribute to your ultimate goal of $70,000.

Making a big impression in your business

Interacting with a human can be a challenge for a business if you do not have any strategy planned ahead. Therefore, planning out your time on social media can help you carry out your task much more efficiently. For example, if morning is your social media time, you can use a call forwarding service to channel calls to another employee during that hour of time to minimize interruption. With Cyngus’s eReceptionist Day Routing and Time Routing, you can set incoming calls to be routed to another location (an employee or voicemail) during the time you are unavailable. So, customer calls are answered even when you are busy.

How do things work? It’s easy. What you need is existing mobile or landline which Cyngus’s numbers can latch onto and provide a digital receptionist service. By doing that, you will get to enjoy the benefits of having a 1300 number or 1800 number (i.e. professional image, customer confidence) as well as additional services that will make your small business seem bigger.

Think big, act big and you will get big results!

Remember, setting big goals – $100,000 rather than $10,000!  This is going to bring you out of your comfort zone and you will push your business more to achieve that. It’s not as terrifying as it sounds but all you need is a well-planned strategy and the more you do it, the more you will discover strengths and skills you didn’t think you had.


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